Privacy Policy
This privacy policy informs you about the type, scope and purpose of the processing of personal data by our consulting and coaching service business. The terms used in our privacy policy and our data protection practices are based on the provisions of the EU General Data Protection Regulation (“GDPR”) and all other relevant national legislation.
Responsible Body
The controller for the processing of your personal data and the data protection officer is
Sandra Bertalanffy, Atterseestrasse 17, 81241 Munich, sandra.butterfly{at}posteo.net.
Personal Data
We process personal data of our customers, potential customers, business partners and other persons who are directly or indirectly related to our company. The data to be processed may include the following information:
Surname, first name, title
Contact details (address, telephone number, e-mail address)
Company-related information (company name, position, department)
Payment data (if relevant)
Purpose of the data processing
We process this data for the purpose of providing our business, marketing and sales consulting and coaching services. The processing is carried out in particular for the purpose of establishing contact, preparing offers, executing contracts, invoicing and customer support.
Contact Form
If you send us inquiries via the contact form, your details from the inquiry form, including the contact details you provide, will be stored by us for the purpose of processing the inquiry and in the event of follow-up questions. We will not pass on this data without your consent. The data entered in the contact form is therefore processed exclusively on the basis of your consent (Art. 6 para. 1 lit. a GDPR). You can revoke this consent at any time. All you need to do is send us an informal email. The legality of the data processing operations carried out until the revocation remains unaffected by the revocation.
Newsletter Marketing
If you register for our newsletter, we need your e-mail address in order to be able to send you the newsletter. Your data will be used exclusively for sending the newsletter and will not be passed on to third parties. Your data will be processed on the basis of your consent (Art. 6 para. 1 lit. a GDPR). You can revoke your consent at any time by using the unsubscribe link at the end of each newsletter or by sending us a corresponding message. The legality of the data processing operations that have already taken place remains unaffected by the revocation.
Cookies
We use both technically necessary cookies and cookies for analysis and marketing purposes on our website. Technically necessary cookies are required to ensure the basic functions of our website, while analysis and marketing cookies help us to understand user behavior and improve our services. The cookies we use do not contain any personal data and cannot be used to identify you personally. The information collected is used solely to improve our website functionality and to provide you with relevant content and advertising.
You have the option to accept or reject the use of cookies on our website. However, rejecting cookies may restrict certain functions. You can change your cookie settings at any time in your browser settings. We do not pass on cookie data to third parties unless this is required by law or necessary to provide our services. We treat your privacy with the utmost care and take appropriate measures to protect your data from unauthorized access or misuse.
The legal basis for the use of technically necessary cookies is based on our legitimate interest in the technically flawless operation and smooth functionality of our website in accordance with Art. 6 para. 1 lit. f GDPR. Our website cannot function properly without these cookies. The use of statistics and marketing cookies requires your consent in accordance with Art. 6 para. 1 lit. a GDPR. You can revoke your consent to the use of cookies at any time for the future in accordance with Art. 7 para. 3 GDPR. Consent is voluntary. If it is not given, there are no disadvantages. Further information about the cookies we actually use (in particular about their purpose and storage duration) can be found in this privacy policy and in the information about the cookies we use in our cookie banner.
Google Analytics
We use Google Analytics, a web analytics service provided by Google Inc (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA), to analyze usage behavior on our website. Google Analytics uses cookies to collect information about your interactions on our website. The information generated by this about your use of the website is usually transferred to a Google server in the USA and stored there.
Google Analytics is only used with activated IP anonymization. This means that your IP address will be shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and truncated there. You can prevent the collection and processing of your data by Google Analytics by downloading and installing the browser plugin available at the following link: https://tools.google.com/dlpage/gaoptout
Further information on Google’s data protection practices can be found in Google’s privacy policy: https://policies.google.com/privacy, https://www.google.com/about/datacenters/inside/locations/ or https://marketingplatform.google.com/about/analytics/terms/de/
The data processing conditions for Google products and the standard contractual clauses for data transfer to third countries can be found at https://business.safety.google/adsprocessorterms/
Google Tag Manager
Our website uses Google Tag Manager. This service allows website tags to be managed via an interface. Google Tag Manager only implements tags. This means that no cookies are used and no personal data is collected. The Google Tag Manager triggers other tags, which in turn may collect data. However, Google Tag Manager does not access this data. If deactivation has been carried out at domain or cookie level, it remains in place for all tracking tags, provided that these are implemented with Google Tag Manager. Here you can find out exactly where Google data centers are located: https://www.google.com/about/datacenters/inside/locations/
Privacy policy: https://policies.google.com/privacy
FAQ Google Tag Manager: https://www.google.com/intl/de/tagmanager/faq.html
Google Tag Manager terms of use: https://marketingplatform.google.com/intl/de/about/analytics/tag-manager/use-policy/
Google Ads Data Processing Terms including standard contractual clauses for third country transfers: https://business.safety.google/adsprocessorterms/
Google Ads, Meta and LinkedIn Ads
We use Google Ads, Meta Ads and LinkedIn Ads to advertise our products and services. When you click on one of our ads, a cookie is placed on your device to measure the success of the ad and to optimize our advertising measures. These cookies do not contain any personal data and are used exclusively for statistical analysis. We do not merge the data collected with other data sources or pass it on to third parties.
Google Suite
We use Google Suite, a Google service, to manage our internal communication. Personal data is stored on Google servers. Google Suite offers various tools for collaboration, communication and data storage. We use Google Suite in accordance with data protection regulations.
google reCAPTCHA
To ensure sufficient data security when submitting forms, in certain cases we use the reCAPTCHA service provided by Google Inc. This serves primarily to distinguish whether the input is made by a natural person or improperly by machine and automated processing. The service includes the sending of the IP address and possibly other data required by Google for the reCAPTCHA service to Google. The deviating data protection provisions of Google Inc. apply here. More information about the privacy policy of Google Inc. can be found at http://www.google.de/intl/de/privacy or https://www.google.com/intl/de/policies/privacy/
The controller has integrated components of the Instagram service on this website. Instagram is a service that qualifies as an audiovisual platform and allows users to share photos and videos and also to redistribute such data on other social networks.
The operating company of the Instagram services is Instagram LLC, 1 Hacker Way, Building 14 First Floor, Menlo Park, CA, USA.
By each call of one of the individual pages of this website, which is operated by the controller and on which an Instagram component (Insta button) has been integrated, the internet browser on the information technology system of the data subject is automatically caused by the respective Instagram component to download a representation of the corresponding component from Instagram. As part of this technical process, Instagram receives information about which specific subpage of our website is visited by the data subject.
If the data subject is logged in to Instagram at the same time, Instagram recognizes which specific subpage the data subject is visiting each time the data subject calls up our website and for the entire duration of the respective stay on our website. This information is collected by the Instagram component and assigned by Instagram to the respective Instagram account of the data subject. If the data subject activates one of the Instagram buttons integrated on our website, the data and information thus transmitted will be assigned to the personal Instagram user account of the data subject and stored and processed by Instagram.
Instagram always receives information via the Instagram component that the data subject has visited our website if the data subject is simultaneously logged into Instagram at the time of calling up our website; this takes place regardless of whether the data subject clicks on the Instagram component or not. If the data subject does not want this information to be transmitted to Instagram, he or she can prevent the transmission by logging out of his or her Instagram account before accessing our website.
Further information and the applicable privacy policy of Instagram can be found at https://help.instagram.com/155833707900388 and https://www.instagram.com/about/legal/privacy/.
The controller has integrated components of the LinkedIn Corporation on this website. LinkedIn is an Internet-based social network that allows users to connect with existing business contacts and make new business contacts. Over 400 million registered people use LinkedIn in more than 200 countries. This makes LinkedIn currently the largest platform for business contacts and one of the most visited websites in the world.
The operating company of LinkedIn is LinkedIn Corporation, 2029 Stierlin Court Mountain View, CA 94043, USA. For privacy matters outside the U.S., LinkedIn Ireland, Privacy Policy Issues, Wilton Plaza, Wilton Place, Dublin 2, Ireland, is responsible.
With each individual call-up of our website that is equipped with a LinkedIn component (LinkedIn plug-in), this component causes the browser used by the data subject to download a corresponding representation of the component from LinkedIn. Further information on LinkedIn plug-ins can be found at https://developer.linkedin.com/plugins. As part of this technical process, LinkedIn receives information about which specific subpage of our website is visited by the data subject.
If the data subject is logged in to LinkedIn at the same time, LinkedIn recognizes which specific subpage of our website the data subject is visiting each time the data subject calls up our website and for the entire duration of the respective stay on our website. This information is collected by the LinkedIn component and assigned by LinkedIn to the respective LinkedIn account of the person concerned. If the data subject activates a LinkedIn button integrated on our website, LinkedIn assigns this information to the personal LinkedIn user account of the data subject and stores this personal data.
LinkedIn always receives information via the LinkedIn component that the data subject has visited our website if the data subject is logged into LinkedIn at the same time as calling up our website; this takes place regardless of whether the data subject clicks on the LinkedIn component or not. If the data subject does not want this information to be transmitted to LinkedIn, he or she can prevent the transmission by logging out of his or her LinkedIn account before accessing our website.
LinkedIn offers the ability to unsubscribe from email messages, SMS messages, and targeted ads, as well as manage ad settings at https://www.linkedin.com/psettings/guest-controls. LinkedIn also uses partners such as Quantcast, Google Analytics, BlueKai, DoubleClick, Nielsen, Comscore, Eloqua and Lotame, which may set cookies. Such cookies can be rejected at https://www.linkedin.com/legal/cookie-policy. The applicable privacy policy of LinkedIn is available at https://www.linkedin.com/legal/privacy-policy. LinkedIn’s cookie policy is available at https://www.linkedin.com/legal/cookie-policy.
vimeo
We can embed the videos of the platform “Vimeo” of the provider Vimeo Inc, Attention: Legal Department, 555 West 18th Street New York, New York 10011, USA. Privacy policy: https://vimeo.com/privacy. We point out that Vimeo may use Google Analytics and refer to the privacy policy(https://policies.google.com/privacy) as well as opt-out options for Google Analytics(http://tools.google.com/dlpage/gaoptout?hl=de) or Google’s settings for data use for marketing purposes(https://adssettings.google.com/).
Hosting
As part of the hosting of our website, all data required for the operation of the website is stored. This is necessary to ensure the smooth operation of our website. We therefore process this data in accordance with Art. 6 para. 1 lit. f GDPR based on our legitimate interest in optimizing our website offering. We use the services of web hosting providers to provide our online presence. We make the above-mentioned data available to these providers as part of order processing in accordance with Article 28 GDPR.
Zeeg
You have the possibility to book an appointment on my website. I use the online calendar “Zeeg” to request and select an appointment. “Zeeg” is a service provided by Zeeg GmbH, Friedrichstr. 114A, 10117 Berlin, Germany.
When you press the corresponding booking button, you will be automatically connected to my appointment account at Zeeg. After choosing your appointment, confirming it and entering your contact information and concerns, you will receive an email from Zeeg confirming your appointment.
The information you provide in the Zeeg form, including the data you enter there, will be stored by me for the purpose of processing your request and in case of follow-up questions. This data remains with me until you request us to delete it, revoke your consent to store it, or the purpose for storing the data no longer applies (e.g. appointment made). Mandatory legal provisions – in particular retention periods – remain unaffected.
For more information about Zeeg and Zeeg’s privacy policy, please visit: https://zeeg.me/en/legal/privacy
Transfer of Data to Third Parties
Your data is transferred to third parties, for example to payment service providers or other service providers that we use to process contracts. We only pass on your personal data to third parties if this is necessary to fulfill our contractual obligations or if we are obliged to do so by law, specifically if:
you have given your express consent in accordance with Art. 6 para. 1 lit. a GDPR,
the disclosure pursuant to Art. 6 para. 1 lit. f GDPR is necessary to safeguard legitimate interests and to assert, exercise or defend legal claims and there is no reason to assume that you have an overriding interest worthy of protection in not disclosing your data
there is a legal obligation for the disclosure pursuant to Art. 6 para. 1 lit. c GDPR and this is permitted by law and / or
it is necessary for the processing of contractual relationships with you in accordance with Art. 6 para. 1 lit. b GDPR.
Legal Bases
Unless more specific information is provided in this privacy policy (e.g. for the technologies used), we may process your personal data on the basis of the following legal bases:
Consent pursuant to Art. 6 para. 1 lit. a GDPR – The data subject has given their consent to the processing of their personal data for one or more specific purposes.
Performance of a contract and pre-contractual measures pursuant to Art. 6 para. 1 lit. b GDPR – Processing is necessary for the performance of a contract to which the data subject is party or in order to take steps prior to entering into a contract.
Legal obligation pursuant to Art. 6 para. 1 lit. c GDPR – Processing is necessary for compliance with a legal obligation.
Protection of vital interests pursuant to Art. 6 para. 1 lit. d GDPR – Processing is necessary in order to protect the vital interests of the data subject or of another natural person.
Legitimate interests pursuant to Art. 6 para. 1 lit. f GDPR – Processing is necessary for the purposes of the legitimate interests pursued by the controller or by a third party, except where such interests are overridden by the interests or fundamental rights and freedoms of the data subject.
Please note that in addition to the provisions of the GDPR, the national data protection regulations in your or our home country may apply.
Storage Duration of the Data
We only store your personal data for as long as is necessary to fulfill the purposes for which it is processed or if this is required by law. Once the purpose no longer applies or the statutory retention periods have expired, the data will be deleted or blocked.
Your Rights
You have the right to information, correction, deletion, restriction of processing, data portability and objection to the processing of your personal data. To do so, please contact the controller named above. If you are of the opinion that the processing of your personal data violates data protection regulations, you have the right to lodge a complaint with the competent supervisory authority.
Updating the Privacy Policy
We reserve the right to amend this privacy policy in order to adapt it to changed legal requirements or in the event of changes to our data processing processes. You can find the current privacy policy on our website at any time.
Munich, as of March 7, 2024